The new Festival RIDER #DAPRAFAZER came to present the richness of the artists from the guetos of Rio de Janeiro, the so-called Makers.
One Time Zone was the executive producer of the festival, which had a total of 48 hours of programming, more than 100 attractions - music shows, dance performances, lectures, workshops and film exhibitions, 12.000 people in 4 days of the festival, more than 9 million in social networks and huge repercussions in the medias on and offline.
The festival was a celebration of the brazilian cultural diversity. A very democratic and inclusive event 100% for free.
A unique platform for the amazing artists from the poor comunities of Rio, where they proved they can really make in happen.
Cliente: Agência NOIX & Grendene